Best Business Intelligence Techniques to Streamline Data Processing


Business Intelligence techniques help understand trends and identify patterns from Big Data

In the digital world, modern businesses generate big data on a daily basis. Recent advancements in technology have enabled businesses to efficiently store and process big data to unlock data-driven decisions and information. Unfortunately, there is a vacuum between storing data and using it. Many companies, from small to large, collect huge amounts of data but use very little of it to make business decisions. In order to compensate for this lack of data, Business Intelligence is being deployed. With the increase in the need for real-time data processing, business intelligence techniques have exploded, making data and analytics accessible to more than just analysts. While business intelligence technology helps decision makers analyze data and make informed decisions, the best business intelligence techniques drive initiatives. They help analysts understand trends and help them identify patterns in the mountains of big data that businesses are accumulating. The need for more disruption in decision making and the growing demand for business intelligence has opened the door to a surplus of business intelligence techniques. In this article, Analytics Insight has listed the best business intelligence techniques that help businesses get the most from big data.

Best business intelligence techniques


Online analytical processing (OLAP) is an important business intelligence technique, which is used to solve analytical problems with different dimensions. A major benefit of using OLAP is that its multidimensional nature allows users to look at data issues from different angles. In doing so, they can even identify hidden issues in the process. OLAP is primarily used to perform tasks such as budgeting, CRM data analysis, and financial forecasting.

Data visualization

Data is often stored as numbers which are put together as a matrix. But interpreting the matrix to make business decisions is a critical task. A commoner, or even an analyst, can find the progression of data when it is stored as a set. To untangle the knot, data visualization is used. Data visualizations help professionals look at data in multiple dimensions and help them make informed decisions. Therefore, visualizing data in charts is an easy and convenient way to understand position.

Data mining

Data mining is the process of analyzing large amounts of data to discover meaningful patterns and rules by automatic or semi-automatic means. In an enterprise data warehouse, the amount of data stored is very large. Finding the real data that could guide business decisions is pretty critical. Therefore, analysts use data mining techniques to unravel the patterns and relationships hidden in the data. Knowledge discovery in databases is the whole process of using the database as well as any selection, processing, sub-sampling required, choosing the right method for data transformation.


Business intelligence reporting represents the entire process of designing, planning, generating performance, selling, reconciling and recording content. It helps businesses collect and effectively present information to support the management, planning and decision-making process. Business owners can view the reports at daily, weekly or monthly intervals depending on their needs.


Analytics in Business Intelligence defines the study of data to extract effective decisions and understand trends. Analytics is famous among companies because it allows analysts and business leaders to deeply understand the data they have and derive value from it. Lots of business perspectives, from marketing to call centers to use analytics in different forms. For example, call centers leverage voice analytics to monitor customer sentiment and improve the presentation of responses.


After the outbreak of the pandemic and the lockdown that went into effect, businesses around the world began to shift their work routines to cloud modes. The rise of cloud technology has had a huge impact on many businesses. However, even after the restrictions are lifted, companies still prefer to work in the cloud due to its lenient accessibility and easy-to-use attributes. Taking a step forward, even research and development initiatives are being moved to the cloud, thanks to its cost-effective and easy-to-use nature.


Extract-Transaction-Load (ETL) is a unique business intelligence technique that supports the overall routine of data processing. It extracts data from storage, transforms it into a processor and loads it into the business intelligence system. They are mainly used as a transaction tool that transforms data from various sources into data warehouses. ETL also moderates the data to meet business needs. It improves the quality level by loading it into the final targets such as databases or data warehouses.

Statistical analyzes

Statistical analysis uses mathematical techniques to create significance and reliability of observed relationships. It also captures the change in people’s behavior visible in the data with its distribution analysis and confidence intervals. After data mining, analysts perform statistical analysis to design and obtain effective responses.

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